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What is Marketing Personalization and How Does it Work?

Business owners and marketers are talking increasingly about the idea of marketing personalization and how implementing strategies that...

As many business owners and marketers have seen, web chat in the form of chatbots, has emerged as one of the top business strategies of...

In the world of customer support, there is a currently a lot of talk about chatbots and how they are showing promise to revolutions the...

When you look at sales strategies and tactics, there are very few examples of technologies or approaches that have the ability to provide th

By offloading massive amounts of customer communications to chatbots, businesses are able to dramatically reduce labor costs and allow this

Given this, chatbots can serve as the ideal interactive marketing solution. When deployed for this purpose, chatbots are able to immediatel

Although chatbots have been around for many years in various forms, it’s only recently that they have proven their worth as a sales leads so

As marketing technologies and platforms continue to evolve and shift the marketing landscape, one technology in particular has emerged as an

Chatbots are quickly becoming a viable customer service channel for businesses of all sizes. In fact, with a well-designed chatbot, custome

Effective chatbots are programmed to respond to consumers by offering the appropriate products, services, or other assistance based on the n